Matti (Matt) Aistrich, DBA

Matti (Matt) Aistrich is a Clinical Assistant Professor of Marketing at Penn State University, where he teaches the introductory course in marketing. He has also taught other marketing courses in the US and abroad at the undergraduate, graduate, and executive levels. Before his academic career Dr. Aistrich was a strategy consultant at the Boston Consulting Group and worked in sales, marketing, and project management in high tech industries. He also was an officer and instructor in the Finnish Defence Forces. Professor Aistrich's research interests lie in the areas of marketing strategy, sales management, and international marketing.